Stone-Ground Khapli Atta · 9 Film Scripts

The grain that survived generations.

A production pack for nine short ad films — formal screenplays and shot-by-shot storyboards, built straight from the approved script. Selected films include generated key frames as a visual reference for the director.

9 films 30–45s each Platform · Amazon & Zepto Claims · research-checked
The Product
One everyday upgrade: the flour itself

Khapli is emmer wheat — an ancient grain eaten in India long before modern bread wheat. DeHaat stone-grinds it on a chakki to keep its character. Every film lands the same idea from a different angle: you obsess over what you add to a meal, but rarely upgrade the one ingredient that shows up on your plate every single day.

Screenplay = shooting script Storyboard = shot-by-shot panels
3Hero claims, every filmRich in fibre · Keeps you fuller for longer · Stone-ground for flavour
2Where to buyAmazon & Zepto — closing pack shot on all nine
9Angles, one productHeritage, mom, energy, weight, hunger, family, swaps, audit, taste

Claim check — keeping the voiceovers defensible

Every spoken claim was checked against published evidence (23 sources, adversarially verified) so the films stay credible and FSSAI-safe. The scripts are kept verbatim — these verdicts flag the two lines to substantiate before air.

Research run in progress — verdicts populate from the cited report.